As Canada’s cannabis exports gain momentum, with $218 million worth of medical cannabis exported in the 2023-2024 fiscal year, more Licensed Producers are setting their sights on international markets. But going global isn’t as simple as replicating your domestic...
Radicle Femmes IWD 2025 Marigold PR Case Study Challenge Solution Results Despite progress, women in cannabis still face systemic barriers in leadership, funding, and networking, limiting their influence and opportunities in the industry. For International Women’s...
Budtenders are the heartbeat of the cannabis industry. As frontline experts engaging with consumers daily, they shape customer perceptions, drive brand loyalty, and influence purchasing decisions. Their insights are a goldmine for Licensed Producers, retailers, and...
As an emerging industry, cannabis has the unique opportunity to challenge conventions and redefine norms, especially when it comes to gender equality. At its core, Radicle Femmes was designed to empower, celebrate, and advance women in weed. Our tagline, “I can’t...
Over the past three years, Tether has grown from a small handful of like-minded industry professionals to a thriving community of over 5,200 Budtenders across Canada. To celebrate this three-year milestone Tether is hosting its biggest event yet, coming to Ottawa on...
Since cannabis legalization over five years ago, the industry remains dominated by men and hindered by the same glass ceiling we see in conventional industries. The inaugural Radicle Femmes, coinciding with International Women’s Day 2024, marked a significant step...
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